PRIVACY POLICY
1. WHO WE ARE
This Privacy Policy explains how Hit the Pavement Car Rentals, operated by Hit the Pavement LLC (“Hit the Pavement,” “we,” “us,” or “our”), collects, uses, shares, and protects personal information when you:
Visit or use our websites and landing pages,
Interact with our Meta (Facebook and Instagram) ads, lead forms, or social media pages
Contact us by phone, text message, email, or direct message,
Apply to rent a vehicle or use any of our related services in and around Birmingham, Alabama.
By providing your information to us, you agree to the terms of this Privacy Policy. If you do not agree, please do not submit personal information and contact us to discuss alternative options.
2. INFORMATION WE COLLECT
The information we collect depends on how you interact with us. We may collect the following categories of information:
a. Contact & Identification Information
First and last name, Phone number, Email address, Mailing or billing address, City and state of residence, Date of birth, Driver’s license number, state of issue, expiration date, Photo of your driver’s license or ID
b. Rental & Application Information
Details about the vehicle you are interested in renting, Rental dates, preferences, and budget, Employment or gig-app platform details (for example, whether you drive for Uber, Lyft, DoorDash, Instacart, etc.), Proof of insurance (if applicable), Driving history details that you choose to share with us, Emergency contact information
c. Payment & Transaction Information
Partial payment card details (processed via third-party payment processors), Payment history and amounts paid, Security deposit and refund information, Invoices, receipts, and transaction records.
d. Communication Information
Content of messages you send to us by SMS, phone call, email, social media, website forms, and chat, Call records or notes taken by our team during conversations, Preferences you express (for example, preferred contact method or best time to contact you).
e. Technical & Usage Information
When you interact with our ads, websites, or forms, we may collect: IP address, Device type and browser type, Pages viewed and links clicked, Date and time of visits, Referring URL (for example, if you clicked from a Meta ad), General location information based on your IP address.
This information may be collected through cookies, pixels, and similar tracking technologies provided by Meta and other partners.
f. Social Media & Advertising Information
When you interact with our Meta ads or pages, Meta may send us certain information about your interaction, such as whether you viewed or submitted a lead form. This information helps us measure the performance of our ads and follow up with people who requested more information.
3. HOW WE USE YOUR INFORMATION
We use your information for the following purposes:
To respond to your inquiries and requests.
To provide information about vehicle availability, pricing, and eligibility. To process rental applications, security deposits, and payments. To verify your identity and driving eligibility.
To manage your rental, including check-in, check-out, maintenance, and support. To send you confirmations, receipts, invoices, and important updates about your rental. To communicate about policy changes, service updates, or issues that may affect your rental. To send you marketing messages (where permitted by law) about our services, promotions, and opportunities. To analyze and improve our ads, campaigns, website, and services. To maintain records for accounting, tax, insurance, and business operations. To comply with legal obligations, respond to law enforcement requests, and protect our rights, property, and safety.
4. LEGAL BASES (FOR USERS IN CERTAIN REGIONS)
While we primarily operate in the United States, if you are located in a region that requires a legal basis for processing (such as the European Economic Area or the United Kingdom), our legal bases may include:
Your consent (for example, when you submit a lead form). Performance of a contract (for example, processing a vehicle rental). Compliance with legal obligations. Our legitimate interests, such as improving our services, preventing fraud, and marketing to people who have shown interest in our business.
5. HOW WE SHARE YOUR INFORMATION
We do not sell your personal information. We may share your information with:
a. Service Providers & Business Partners
-Payment processors and financial institutions
-Insurance companies and claims adjusters (if needed for accidents, incidents, or coverage)
-Technology providers who help us manage our website, CRM, text messaging, phone calls, and email campaigns
-Towing and roadside assistance partners
-Virtual assistants, contractors, and staff working with us under confidentiality obligations
b. Advertising & Analytics Partners
-Meta and other advertising platforms may receive limited information to help us measure and improve our ads, or to create audiences of people who might be interested in our services.
-Analytics providers who help us understand how our website and ads are used.
c. Legal & Safety Purposes
We may share information when we believe it is necessary to:
-Comply with applicable laws, regulations, or legal processes.
-Respond to lawful requests from law enforcement or government -authorities.
-Protect the rights, property, or safety of Hit the Pavement, our customers, renters, partners, or the public.
-Enforce our rental agreements, policies, or legal rights.
d. Business Transfers
If we are involved in a merger, sale, financing, or other business transaction involving all or part of our company, your information may be transferred as part of that transaction, consistent with this Privacy Policy.
6. COOKIES, PIXELS, AND TRACKING TECHNOLOGIES
We and our partners (such as Meta) may use cookies, pixels, tags, and similar technologies to:
-Deliver and measure ads.
-Understand how people find and use our pages.
-Remember your preferences.
-Improve our marketing and services.
You may be able to control cookies through your browser settings and manage your ad preferences through platforms like Meta’s Ad Preferences settings. However, disabling cookies or tracking may affect your experience on our website or limit certain features.
7. HOW WE PROTECT YOUR INFORMATION
We use reasonable physical, technical, and administrative measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission or storage is completely secure. We cannot guarantee absolute security, and you share information with us at your own risk.
8. DATA RETENTION
We retain personal information for as long as reasonably necessary to:
-Fulfill the purposes described in this Privacy Policy.
-Provide our services and manage our relationship with you.
-Comply with legal, tax, and regulatory requirements.
-Resolve disputes and enforce our agreements.
When information is no longer needed, we will delete it or de-identify it, subject to our legal and business obligations.
8. DATA RETENTION
We retain personal information for as long as reasonably necessary to:
-Fulfill the purposes described in this Privacy Policy.
-Provide our services and manage our relationship with you.
-Comply with legal, tax, and regulatory requirements.
-Resolve disputes and enforce our agreements.
-When information is no longer needed, we will delete it or de-identify it, subject to our legal and business obligations.
10. CHILDREN’S PRIVACY
Our services are not directed to children under 18, and we do not knowingly collect personal information from children under 18. If we learn that we have received information from a child under 18 without appropriate consent, we will take steps to delete that information. If you believe a child under 18 has provided us with personal information, please contact us.
11. THIRD-PARTY LINKS & SERVICES
Our website, social media pages, and ads may link to websites or services that are not owned or controlled by Hit the Pavement (for example, payment processors, background check services, or other resources). This Privacy Policy does not apply to those third-party sites or services. We encourage you to review their privacy policies before providing any personal information.
12. INTERNATIONAL TRANSFERS
We are based in the United States. If you access our services from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries, which may have different data protection laws than your country. By using our services or providing information to us, you consent to these transfers.
13. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. When we make changes, we will update the “Last Updated” date at the top of this page. Your continued use of our services or provision of information after any changes means you accept the updated Privacy Policy.
14. CONTACT US
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, you can contact us at:
Hit the Pavement Car Rentals (Hit the Pavement LLC)
Birmingham, Alabama
Phone: 205-582-8018
Email: [email protected]
Website: https://htprentals.com/car_rental_in_birmingham_alabama
Please include your name and contact information, and a description of your question or request, so we can assist you efficiently.
15. NOTICE TO CALIFORNIA RESIDENTS (IF APPLICABLE)
If you are a California resident, you may have additional rights regarding your personal information under California law. At this time, we do not “sell” personal information as defined by California law. If you would like more information or to submit a request related to your rights, please contact us using the details above.
Contact Us
Feel free to contact us anytime for more information or assistance!
1127 Huffman Rd Center Point AL 35215
(205) 582 8018
Hours of Operation
Monday 8:30 AM to 7:30 PM
Tuesday 8:30 AM to 7:30 PM
Wednesday 8:30 AM to 7:30 PM
Thursday 8:30 AM to 7:30 PM
Friday 8:30 AM to 7:30 PM
Social Media
@ 2024 Copyright. All rights reserved.